Lilunderwear is a Montreal lingerie brand that is inclusive and accessible. Her approach celebrates real bodies through comfortable, stylish, and well-thought-out pieces. The brand universe focuses on authenticity, gentleness and assertiveness.
We supported Lilunderwear in the creation of several moodboards, photo shoots and engaging videos to build a coherent and inspiring visual universe. All designed to highlight their collections and reflect the soft and assertive essence of the brand on their social networks and their website.